WELCOME TO MY PORTFOLIO.
Hi, I'm Sweet Yan – Your Next Creative Collaborator.
My aspiration to live creativity and meet people’s actual needs when it comes to media consumption led me to complete Bachelor's (Hons) in Advertising & Design. My aim is always to combine a pragmatic marketing approach with simplified aesthetics, while improving communication between people. Now, I am more than ready to embark upon a career in marketing & advertising.​
hi! i'm sweet yan
Working Experience
Brand Ambassador
Jan 2023 - Present
I had the opportunity to conduct wine tastings and help promote sales, while also managing guest relations and reservations to make sure everyone felt welcome and taken care of. I also helped organize and coordinate special events like weddings and corporate functions, making sure everything went smoothly and clients were happy. These experiences really helped me grow in customer service, event planning, and sales.
Retail Marketing Intern
Jun 2024 - Aug 2024
As a retail marketing intern at Ken's Apothecary, I had the chance to collaborate with Key Opinion Leaders (KOLs) to plan and execute exciting brand activations. I worked closely with internal teams to ensure our campaigns were consistent and aligned across both digital and in-store platforms. I also created and sent out targeted SMS blasts and email direct marketing (EDM) to promote new products, sales, and events, helping to keep customers engaged and informed. This experience helped me build valuable skills in campaign coordination, digital marketing, and customer outreach.
Social Media Intern
Jun 2022 - Aug 2022
During my internship at SearchGuru, one of my greatest achievements was receiving compliments from the client for my work, which gave me a real sense of accomplishment. This recognition motivated me to stay engaged and continue improving my skills. I also learned how valuable time management is. With multiple tasks to juggle, I became skilled at planning, prioritizing, and delegating my workload to meet deadlines. I created task lists based on deadlines and importance, which helped me focus on the most crucial tasks and leave room for final edits, ensuring I always posted the best version of my work online.
First Day Of Intern At Foundry,
Had Our Lunch At Manjoe ♡
Comments
"Ms. Chan Sweet Yan has always been a trustworthy student who is attentive, persistent, diligent, and very cooperative. Since the beginning of the epidemic in 2020, I have had the pleasure of teaching Sweet Yan in marketing modules like marketing principles, marketing research, and integrated marketing communications. She will be a benefit to any employer, in my opinion, with her pleasant personality, positive attitude, and ease of adaptation even under trying circumstances."
Sharasvathy Bok
Lecturer, School of Marketing & Advertising
IACT College
"Sweet Yan lives up to her name, a very polite and soft-spoken creative but don't let her demeanor fool you because she can dazzle you with her ideas and strategy. Her attentiveness will make a good addition to any team."
Farah izyan
Lecturer, School of Marketing & Advertising
IACT College
"Chan Sweet Yan is that unassuming person who exudes an air of intelligence when you meet her. At first shy and reserved, Sweet Yan is perceptive and is someone who is clear about what she wants to achieve and isn't afraid to make strides to achieve those goals. By nature a diplomatic person, Sweet Yan is calm, collected and is someone that excels at both individual assignments and team-based projects. Did I mention "at first shy and reserved?" To be frank, she's actually a good conversationalist"
winston lim
Lecturer, School of Marketing & Advertising
IACT College
"Over the past three months, Sweet Yan has shown exceptional dedication in her role as a Marketing Intern. She has displayed a genuine enthusiasm for learning and actively participated in a variety of projects and assignments. Her contributions have been instrumental in the success of several marketing campaigns, encompassing content creation, material sourcing, daily management of the loyalty program, and the execution of EDM and SMS blasts."
Yi Jing
Internship Mentor
Kens Apothecary
"Sweet Yan excels in writing and strategising for content. She also excels in crafting the visuals by herself with minimal guidance. Her strengths are independent, helpful and able to work well under pressure while completing her work before deadline."
izham sofi
Internship Mentor
Foundry by SearchGuru
"Very good marketing proposal by Sweet Yan. During her presentation, she remained calm and speak with confidence. It's good to know so much about my cafe in areas that I did not realised. Would say it's a fresh, unique marketing proposal from the younger generation. Well done!"
berni sien
Client
Munching Mob Cafe
